{"id":44170,"date":"2024-04-12T08:34:00","date_gmt":"2024-04-12T11:34:00","guid":{"rendered":"https:\/\/thelaker.ca\/?p=44170"},"modified":"2024-04-12T08:34:00","modified_gmt":"2024-04-12T11:34:00","slug":"zensurance-com-survey-canadians-willing-to-sue-small-businesses","status":"publish","type":"post","link":"https:\/\/staging-z.thelaker.ca\/?p=44170","title":{"rendered":"Zensurance.com Survey: Canadians willing to sue small businesses"},"content":{"rendered":"\n<p>[adrotate banner=&#8221;188&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;169&#8243;]<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u2018UNCANADIAN\u2019 TO SUE A SMALL BUSINESS SAY A THIRD OF CANADIANS<br \/>SURVEY FINDS A SHOCKING MAJORITY OF CANADIANS WOULD DO IT ANYWAY<\/strong><\/p>\n\n\n\n<p><strong>TORONTO, Ont.: <\/strong>A new national survey commissioned by <a href=\"https:\/\/pointmannc.us19.list-manage.com\/track\/click?u=ad0e2a738f885c3ee226fecd7&amp;id=2acb09be05&amp;e=633e01046b\" target=\"_blank\" rel=\"noreferrer noopener\">Zensurance.com<\/a>, \u00a0Canada&#8217;s leading source for small business insurance, has uncovered that in the post-Covid, current cost-of-living crunch, Canadians are surprisingly willing to sue small businesses.\u00a0<\/p>\n\n\n\n<p><strong><em>Key Findings of the Survey<\/em><\/strong><br \/>\u00a0<br \/><strong>1) Bad news for Canadian small businesses:<\/strong><br \/>Presented with multiple options and the ability to \u2018pick any that apply,\u2019 Canadians were asked \u2018what they would sue a small business for if they didn\u2019t have to pay a lawyer unless they won.\u2019 <\/p>\n\n\n\n<p><strong>ADVERTISEMENT:<\/strong><\/p>\n\n\n\n<p>[adrotate group=&#8221;6&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;34&#8243;]<\/p>\n\n\n\n<p>A majority of respondents found something that they would sue for, including:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>14.86%<\/td><td>&nbsp;<br \/><em>Auto accident with a business vehicle where they suffer an injury<\/em><\/td><\/tr><tr><td>14.67%<\/td><td>&nbsp;<br \/><em>If a product they bought from a company was defective and caused an injury or damage to their property<\/em><\/td><\/tr><tr><td>13.68%<\/td><td><em>If a small business or contractor made a mistake that damaged their property<\/em><\/td><\/tr><tr><td>13.07%<\/td><td><em>A slip and fall accident where they suffer an injury<\/em><br \/>&nbsp;<\/td><\/tr><tr><td>10.70%<\/td><td><em>If a health and wellness practitioner\u2019s advice or treatment caused them pain or money<\/em><\/td><\/tr><tr><td>9.40%<\/td><td><em>If they suffered food poisoning or an allergic reaction from the food they bought from a business<\/em><\/td><\/tr><tr><td>8.66%<\/td><td><em>If a spa or beauty salon practitioner\u2019s advice or treatment caused them pain or money<\/em><\/td><\/tr><tr><td>7.76%<\/td><td><em>If a small business suffered a cyber-attack and their confidential info was stolen<\/em><\/td><\/tr><tr><td>7.20%<\/td><td><em>If a piece of advice a small business or contractor provided them was wrong and cost them money<\/em><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><br \/><strong>ADVERTISEMENT:<\/strong><\/p>\n\n\n\n<p>[adrotate banner=&#8221;31&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;210&#8243;]<\/p>\n\n\n\n<p>A combined majority of Canadians <strong>(86.9%)<\/strong> think most other Canadians would sue a small business (<strong>57.8%<\/strong>) or \u2018maybe\u2019 sue <strong>(29.1%)<\/strong> \u2018if they didn&#8217;t have to pay unless they won.\u2019<br \/>\u00a0<br \/>\u201cCanadian small businesses need to be aware of the real risks they face \u2013 as of 2023, seven out of 10 Canadian small business owners had to deal with a legal dispute, representing a <strong>230% increase from 2015<\/strong>,\u201d says Danish Yusuf, Founder and CEO of Zensurance.com.<\/p>\n\n\n\n<p> \u201cSmall business owners are living in an incredibly tough economic environment where money is tight. Our survey shows Canadians are far more litigious than only five years ago.\u201d<br \/>\u00a0<br \/><strong>2) Signs of the times:<\/strong><br \/>A combined total of <strong>83.2%<\/strong> think Canadians are more likely (<strong>55.2%<\/strong>) or \u2018may be\u2019 more likely (<strong>28%<\/strong>) to sue a business than five years ago.<br \/>\u00a0<br \/>A combined <strong>81%<\/strong> believe that Canadians who are financially struggling are more likely (<strong>54.4%<\/strong>) or \u2018maybe\u2019 more likely (<strong>26.6%<\/strong>) to sue a small business for a slip and fall accident.<\/p>\n\n\n\n<p><strong>ADVERTISEMENT:<\/strong><\/p>\n\n\n\n<p>[adrotate banner=&#8221;192&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;93&#8243;]<br \/>\u00a0<br \/><strong>3) American scheme?<\/strong><br \/><strong>66.9%<\/strong> still believe that Canadians are LESS likely to sue a small business than Americans are.<br \/>\u00a0<br \/>A combined <strong>96.4%<\/strong> of Canadians think it is very important (<strong>79.7%<\/strong>) or somewhat important (<strong>16.7%<\/strong>) for small businesses to have insurance coverage to protect themselves against potential legal claims and liabilities, suggesting that they believe small businesses would be sued.<br \/>\u00a0<br \/>\u201cThe costs of defending your business in a lawsuit can be devastating,\u201d Yusuf added.<\/p>\n\n\n\n<p> \u201cA comprehensive commercial insurance policy can help business owners and self-employed professionals cover the cost of legal expenses if facing allegations of wrongdoing or a lawsuit.\u201d<\/p>\n\n\n\n<p><strong>ADVERTISEMENT:<\/strong><\/p>\n\n\n\n<p>[adrotate banner=&#8221;206&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;92&#8243;]<br \/>\u00a0<br \/><strong>4)<\/strong> <strong>Out of the office:<\/strong><br \/>A combined <strong>95.9%<\/strong> of Canadians think that Canadians steal from their employers. <strong>41.3%<\/strong> say some, <strong>13.4% <\/strong>say many, <strong>17.2%<\/strong> say a significant number. <strong>24% <\/strong>say \u2018more than most Canadians think.\u2019<br \/>\u00a0<br \/><strong>56.2%<\/strong> of Canadians think that more Canadians are likely to steal from their employers because of the state of the economy and <strong>27.4%<\/strong> think they may be more likely to do so.<br \/>\u00a0<br \/><strong>5) Most predatory provinces:<\/strong>\u00a0<br \/>Asked, \u2018In which province do they think people are most likely to sue small businesses?\u2019 over half of Canadians (<strong>51.20%<\/strong>) said Ontario, distantly followed by Quebec (<strong>15.5%<\/strong>), Alberta (<strong>11%<\/strong>), and B.C. (<strong>10.3%<\/strong>)<strong>. <\/strong>P.E.I. (<strong>1.9%<\/strong>), Saskatchewan (<strong>1.6%<\/strong>), and New Brunswick (<strong>1.5%<\/strong>) were cited as provinces where it\u2019s the least likely people would sue small businesses.<\/p>\n\n\n\n<p><strong>ADVERTISEMENT:<\/strong><\/p>\n\n\n\n<p>[adrotate group=&#8221;7&#8243;]<br \/>\u00a0<br \/><strong>6) Do the (wrong) thing:<\/strong><br \/>When asked if they\u2019ve ever chosen not to pursue legal action against a small business out of concern for a business owner\u2019s financial stability, <strong>69.8%<\/strong> say \u2018no.\u2019 <\/p>\n\n\n\n<p>This finding indicates business owners cannot rely on apologies or offers of discounts to appease customers who feel they were wronged in some way.<br \/>\u00a0<br \/><a href=\"https:\/\/pointmannc.us19.list-manage.com\/track\/click?u=ad0e2a738f885c3ee226fecd7&amp;id=bfe0cfa7db&amp;e=633e01046b\" target=\"_blank\" rel=\"noreferrer noopener\">More details on this survey <\/a><a href=\"https:\/\/pointmannc.us19.list-manage.com\/track\/click?u=ad0e2a738f885c3ee226fecd7&amp;id=4435f5cdbd&amp;e=633e01046b\" target=\"_blank\" rel=\"noreferrer noopener\">can be found here<\/a>. <\/p>\n\n\n\n<p>[adrotate banner=&#8221;127&#8243;]<\/p>\n\n\n\n<p>[adrotate banner=&#8221;78&#8243;]<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[adrotate banner=&#8221;188&#8243;] [adrotate banner=&#8221;169&#8243;] \u2018UNCANADIAN\u2019 TO SUE A SMALL BUSINESS SAY A THIRD OF CANADIANSSURVEY FINDS A SHOCKING MAJORITY OF CANADIANS WOULD DO IT ANYWAY TORONTO, Ont.: A new national survey commissioned by Zensurance.com, \u00a0Canada&#8217;s leading source for small business insurance, has uncovered that in the post-Covid, current cost-of-living crunch, Canadians are surprisingly willing to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":44171,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[957],"tags":[1923,6480,721,6481,6482],"class_list":["post-44170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-canada","tag-canadian","tag-small-business","tag-suing","tag-zensurance-com"],"_links":{"self":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts\/44170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=44170"}],"version-history":[{"count":0,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts\/44170\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/"}],"wp:attachment":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=44170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=44170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=44170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}