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From a release<\/strong><\/p>\n\n\n\n HALIFAX:<\/strong> A marketing firm based out of Halifax, m5 Marketing Communications, will remain the province\u2019s tourism marketing agency of record to help promote Nova Scotia as a premier vacation destination.<\/p>\n\n\n\n \u201cWe are excited to continue our collaboration with the talented team at m5 Marketing Communications,\u201d said Dave Ritcey, Minister of Communities, Culture, Tourism and Heritage. <\/p>\n\n\n\n \u201cTourism plays a vital role in driving economic growth. <\/p>\n\n\n\n “By leveraging our in-depth knowledge of the Nova Scotia tourism industry alongside m5\u2019s marketing expertise, we are confident in our abilities to deliver effective marketing campaigns that encourage tourism spending in our province.\u201d<\/p>\n\n\n\n ADVERTISEMENT: <\/strong><\/p>\n\n\n\n [adrotate banner=”34″]<\/p>\n\n\n\n [adrotate banner=”192″]<\/p>\n\n\n\n The agency, which has been the Province\u2019s tourism marketing partner since 2019, was selected from seven vendors who submitted proposals. <\/p>\n\n\n\n The agency of record works closely with Tourism Nova Scotia and provides highly specialized services in tourism marketing campaign creation, media buying and planning, website development, research and marketing strategy.<\/p>\n\n\n\n The new contract begins on April 1 and is valued up to $13.3 million annually. <\/p>\n\n\n\n It will have an initial five-year term with the option for two one-year extensions.<\/p>\n\n\n\n ADVERTISEMENT:<\/strong><\/p>\n\n\n\n [adrotate banner=”71″] – Tourism Nova Scotia markets the province as a vacation destination in Atlantic Canada, Ontario, Quebec, Calgary, the northeastern United States, the United Kingdom and Germany<\/p>\n\n\n\n – Tourism Nova Scotia issued a request for proposals for professional marketing services with a public tender on August 1, 2024<\/p>\n\n\n\n – m5 Marketing Communications\u2019 current contract expires March 31<\/p>\n\n\n\n [adrotate banner=”206″]<\/p>\n\n\n\n [adrotate banner=”31″]<\/p>\n","protected":false},"excerpt":{"rendered":" [adrotate banner=”169″] [adrotate banner=”188″] From a release HALIFAX: A marketing firm based out of Halifax, m5 Marketing Communications, will remain the province\u2019s tourism marketing agency of record to help promote Nova Scotia as a premier vacation destination. \u201cWe are excited to continue our collaboration with the talented team at m5 Marketing Communications,\u201d said Dave Ritcey, […]<\/p>\n","protected":false},"author":2,"featured_media":47115,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[957],"tags":[50,121,48,1445],"class_list":["post-51574","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-halifax","tag-hrm","tag-n-s","tag-tourism"],"_links":{"self":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts\/51574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=51574"}],"version-history":[{"count":0,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/posts\/51574\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=\/wp\/v2\/media\/47115"}],"wp:attachment":[{"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=51574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=51574"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging-z.thelaker.ca\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=51574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Quick Facts:<\/strong><\/p>\n\n\n\n